How To Create Back Links

Creating Quality Backlinks

Glenn Madden
5 min readMar 22, 2022

Getting backlinks helps search engines understand the category of website yours fits into. But getting to know how to create backlinks is difficult. The reason being is that the people you need backlinks from are also your competitors in many cases. Then, there are sites rated high that might be in a similar field but not competing but they will not exchange links with a website lower-rated than they are.

This is how to create backlinks naturally.

  1. Article posting — medium.com is good for a start.
  2. News Releases — these are not as good as they used to be
  3. Quality Content — Providing quality content creates links naturally from other sites that like what you wrote. These are the best.

Article Submission

You can write articles and post them to websites like medium.com which allows backlinks. This not only gives you exposure from them for the brand but strengthens your own website. I just found yesterday that medium.com allows you to set a canonical URL. This means you can write an article as I am doing here then share it on medium.com without confusing search engines. Setting the canonical URL lets Google and other search engines know that your website is the best source of the original article.

News Releases

A news release is something you can do when you have an event that is worth writing about. I just…

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Glenn Madden
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Glenn offers fully-custom web design, “You might not like our custom design. But you do not have to, we love it and most importantly the client loves it.”